
SERVICES:
Public Campaigns
News Media Publicity
Crisis Planning and Communications
Spokesperson Training
Media Syndication
Internet Marketing
Direct Marketing (Web, mail, phone)
Research (focus groups, phone)
Issue and Image Advertising
Special Events
|
|
Expert in Public
Relations and Politics
I know how to inform
millions of people at a time. I know how move various publics to
action -- readers, listeners and viewers -- consumers, donors and
voters. If your objective is reasonable and your budget sufficient,
I can probably help you persuade your audience to do it.
Just six months after getting my driver's license, I joined the 1976
U.S. Senate campaign of
Congressman Jerry Litton. For six months, I was one of six people who
manned the St.
Louis office of the super-successful campaign operation. Litton died
in a plane crash on the night of his primary victory. Two years
later, I was elected student body president at college, the same
year I interned for Congressman Dick Gephardt in Washington, D.C. At
age 19, I authored H.R. 4613, an education bill, which
Gephardt sponsored in the 96th U.S. Congress.
By 1981, I had managed several political campaigns and was adding
television work to my portfolio. In '84, I landed a job as account
exec at a small PR firm in St. Louis. In early '85, I moved to the PR division of
BHN, a "Top-5" St. Louis ad
agency at the time. And in late '85, I was appointed
director of the PR division of the respected Hughes Advertising
in St. Louis. In '86, I opened my own firm.
Since 1986, I have supervised accounts in a wide range of fields,
including: national consumer brands, telecommunications,
supermarkets, health care, banking, sports promotions, economic
development, and book publishing. I have helped large corporations
and small start-ups, political organizations and charities.
I am a skilled writer, and publicist. One national publicity program
that I run for a client generates up to 150 million impressions
per year. For local clients in St. Louis, many times, I have
generated more than three million impressions per event; it's
not [PHOTO: TV AT NOEDEL EVENT] unusual to see two, three or even four TV news vans at one of my
press events. I have also gone into other local markets with media
tours. In Philadelphia, for example, I garnered three millions
impressions for a sporting event. I have conceived and executed
successful press events for grand openings, new product roll-outs,
sporting events, and client awards.
I am an experienced strategist. Brainstorming with my yeast
client, I helped conceive of an effective counter-campaign to
protein diet fads. While director at Hughes PR,
I drew
broad press attention to the opening of the Arch Parking
Garage, dubbing it "the most important civic development next
to the arch."
I run very successful special events. Whether for dozens, hundreds,
or thousands of people, I have conceived, designed and executed some
very impactful special events, including one set of functions which
won my client an award from the National Grocers' Association.
I have produced large image and issue advertising campaigns,
including major newspaper ad campaigns, radio ad campaigns, and TV
ad campaigns.
With 32 years' experience in public relations campaigns and
political campaigns, I know all aspects of PR, am accomplished both
in strategy and tactics, and am a seasoned counselor. Trust me to
accomplish your organization's PR mission. |
|